The advertising industry is the global industry of public relation and marketing companies, media services and advertising agencies – largely controlled today by just a few international holding companies (WPP plc, Omnicom, Publicis Groupe, Interpublic and Dentsu).
While TV ad spending was at $66 billion in the U.S. during 2014, mobile ad spending grew by 76% from $7.1 billion in 2013 to $12.5 billion during the year, according to Interactive Advertising Bureau. Placing Ads Online Is Cheaper:- Online video ads cost per impression still lags TV CPM.Sep 28, 2015…
Statistics & Facts on the U.S. Advertising Industry
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